Your website design is one of the most powerful business tools that you can create from scratch. A good website design applies the right elements in the right manner and at the right time. A well-designed website can help you stand out from the competition and make a positive first impression on potential customers. Let’s...Read More
If you’re still not seeing results after evaluating your social media demographics and establishing various tactics, you may need to outsource your social media management. Because, in today’s competitive market, social media may help you better engage with your customers and help identify what they think of your company’s brand. Having a social media presence...Read More
You might have been surfing through YouTube or Instagram or any one of the gazillion other social media options available and come across a post that at best can be described as “lame.” The content is clearly copied, the pictures have been edited, and the thumbnail too obviously a clickbait. You may have even come...Read More
The digital revolution has changed the way marketing works. TV made print ads obsolete, and within a decade, the TV itself will have little to no viewership. In fact, even though network TV shows are picking up in terms of pace and popularity, these are watched mostly on mobile and laptop screens.Read More
Advertising has been revolutionized over the last decade. Marketing a product or service has become more personalized, and the approach is less “textbook” than previously made formulaic TV and print ads. Most marketing now happens on social media. YouTube ads interrupting your recipe video, anyone?Read More
If you’re an entrepreneur, you know. You put in the hours, often working days, evenings, weekends and even on vacation and still, time continues to be the biggest struggle. This is the price you pay to be your own boss. Just remember, we get as many hours in the day as Beyoncé, but it’s all...Read More
Reviews, reviews, reviews! This seems to be a common topic for me this past couple of weeks with my clients. I know that it can be scary putting your business “out there” but there are some serious benefits. We all know that most consumers will research a company before purchasing anything from them. When they...Read More
As business owners, it’s not uncommon to have to change direction or act quickly when something goes wrong. However, the world is experiencing something completely unknown and the effect that it is having on small businesses will be felt for years to come. Pivoting your business during COVID-19 can be done, and here’s how.Read More
Are you new to video calling, or maybe just doing it more often than normal? Right now many people are forced to communicate via video calls on Zoom, Skype, Facetime and other platforms. Whaever you choose, here are some tips to help you look, and feel, professional.Read More
