To say that Google is a search engine giant would be a gross understatement. Simply put, since its inception in 1998, it has become the undisputed champion of search engines and has practically monopolized the service to the point that its other competitors don’t know how to compete. It would not be a stretch to...Read More
Reviews, reviews, reviews! This seems to be a common topic for me this past couple of weeks with my clients. I know that it can be scary putting your business “out there” but there are some serious benefits. We all know that most consumers will research a company before purchasing anything from them. When they...Read More
When people think of an online world they quickly think of giant global companies like Amazon and Airbnb. But it is important to remember that the shift to an online world as also affected the landscape for local businesses. The truth is that the customer journey for local businesses has had a major shakeup in...Read More
New Year’s is the perfect opportunity to set some resolutions for your small business as we head into a new decade. What better chance to start fresh? Here are some things you can do to step up your game in 2020. Update Your Website Let this be the year you get that new website you’ve been...Read More
Leveraging the power of social media is a great way to build a brand because it serves as a direct line to your target audience and communicates with them in real-time. When done correctly, brand storytelling allows businesses to build a brand personality and associate emotion with a brand which creates a personal connection with...Read More
